Welcome to My Fulala Blog

"If I don't write it down, I'll forget — and this journey is too important to forget."

I never thought I'd start a blog.

But when you truly build a brand, your perspective shifts. You start noticing the details — the tough moments, the small but real progress, and the lessons you can only laugh about later.

And then you realise: not writing this down would be a real shame.

I guess this is what they call an entrepreneur's diary.

I actually dabbled in blogging way back — before Facebook was even a thing in Hong Kong. There were blogging platforms everywhere, and I opened one too. Wrote a few little posts that no one ever saw. Then, like most people, I stopped.

Probably because Facebook took over. And honestly, I've always been more of a reader than a writer.

But now? Everything feels different.

The AI era has made writing so much more accessible. Ideas flow faster. Words come together more easily. And suddenly, I finally feel brave enough to share my thoughts out loud.

So I created this space for Fulala. Not to be perfect. Not to be polished.

Just to document — and to share this journey from zero to something with you.

A little about me: I'm from Hong Kong. Cantonese is my first language, but I studied and worked in international environments. English has also become my comfortable reading and writing language.

So if my posts ever read a little awkwardly here and there, please feel free to let me know — I'd truly appreciate it!

This blog is about Fulala Plus, with a little bit of my personal footprints along the way.

But for my daily life, Hong Kong food adventures, and those little snapshots of the city — you can find all that on Fulala Plus's IG. The link is in the bio.

Here? Only the brand. Only the journey. Only the real story behind Fulala Plus.

Thank you for being here.

Whether you're curious, here to collaborate, or just passing through — you're genuinely welcome.

Let's take it slow, post by post.